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Trust International and Leonardo Media sign interface agreement to streamline distribution of images
Frankfurt, Germany/Orlando, US August 07, 2007 Trust International (Trust), a global provider of reservation and distribution solutions for the hospitality industry, today announced an agreement with Leonardo Media (Leonardo), provider of travel content management, e-marketing and content distribution services, for the development and implementation of an interface between Trust's Voyager Central Reservation System (CRS) and Leonardo´s Digital Management Asset Platform.
The interface between Trust and Leonardo allows images to be seamlessly transferred from the Leonardo digital library to Trust Content, a content management tool, allowing the most accurate images to be shown in Trust´s call centers and reservation centers and in the Trust Booker 2.0 internet booking application.
All Leonardo hotel customers using Leonardo´s digital platform will now be able to upload images for a specific channel directly to the Voyager CRS. The images will then be available at the CRS, as well as being forwarded for immediate availability in the call center or in the internet booking engine.
'Trust is one of the leading CRS providers within the industry and we are delighted to be partnering with them,' said David Elton, CEO of Leonardo. 'The partnership addresses the very complex nature of hotel distribution today and demonstrates the true value that these two companies bring to hospitality companies around the world.'
'Small Luxury Hotels of the World continuously seeks out the best and most efficient technological components to market our brand,' commented Paul Kerr, Joint-Managing Director of Small Luxury Hotels of the World. 'With over 400 hotels and a collection of nearly 20,000 photos, Leonardo´s digital library tool is essential to maintaining our vast library. Moreover, Leonardo's most recent interface with Trust's Voyager CRS allows us to quickly distribute property photos to consumers alike, saving us considerable manpower and ultimately providing the exposure to our properties we need in order to be successful.'
'Images are a crucial element of the customer's decision making process, but have been a challenge for hotels,' said Richard Wiegmann, COO of Trust International. 'Even though hotels or hotel groups have images on file, it is difficult to maintain and update them. We are delighted to introduce this new interface between Leonardo and the Voyager CRS that will help hoteliers save valuable time in making new photos available for customers. This is another important step in our Direct Connect strategy - one of the key initiatives of Trust International.'
About Trust International
Trust International is one of the world's leading CRS providers and international hospitality partners. Trust´s services and supporting technologies help hotel chains and hospitality groups support their sales and marketing activities with the latest distribution solutions. The range of services includes CRS solutions and software, connectivity to all GDS and IDS channels, an Internet booking engine and third party integration to PMS, RMS and CMS systems. Trust International offers the full range of CRS-related products such as content management, business intelligence and commission payment services.
Via Trust´s own communication centers located in North America, Europe and The Far East customers in 46 countries are served with private label telephone reservation, concierge and telemarketing services.
Established in 1989 Trust International is renowned for its highly reliable reservation platform, continuous investment in system software and hardware and delivery of superior customer value.
(www.trustinternational.com)
About Leonardo
Leonardo is the world leader in travel content management, e-marketing and content distribution solutions for the global travel chains. Leonardo's electronic solutions are designed to simplify the management and optimization of interactive rich media content, the creation and delivery of e-marketing promotions and e-brochures, and the automation of image distribution to travel channels. Leonardo provides a one stop central source for travel channels and travel partners to receive up to date digital interactive travel content in the variation of formats that they require. Leonardo works with more than 60,000 hotels, including many prominent global hotel chains such as Intercontinental Hotels and Resorts, Carlson Hospitality, Worldhotels, Raffles/Swissotel, Rosewood, Jumeirah, Preferred Hotel Group, Kersner International, Leading Hotels of the World, Small Luxury Hotels of the World, Le Meridien, Nikko, Peninsula, Starwood, Resort Quest, Luxe and Destination Hotels and Resorts. Leonardo works with more than 80 Tourist Boards, including Singapore, Portugal, The Hague, and Antigua and Barbuda. Its major travel channel partners include Amadeus, Galileo, Sabre, Worldspan, Pegasus, WizCom, Worldres along with Lodging.com, Cheaptickets, Yahoo!, Opodo, Orbitz, Kayak and NorthStar Travel Media. Additional information about Leonardo can be found at www.leonardo.com
Media Contacts:
Accentuate PR
For Trust International in North America
Julie Shepherd
Tel.: +1 815 479 1833, julie@accentuatepr.com
For Trust International
Christiane Seelgen
Trust International
Tel.+49 (0)69 6 65 64 607 - info@Trustinternational.com
For Leonardo
Megan Lawrence
Tel: 44 20 7717 8436
megan.lawrence@leonardo.com |
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